A few weeks ago I got an email from adidas PR announcing the adidas Primeknit running shoe. Included in the email was a link to the following video:
The Primeknit is clearly intended to capitalize on the buzz created by Nike’s release of the Nike Flyknit – both shoes are unique in that they sport a knit, one-piece upper:
Not surprisingly, the similarity between the shoe designs has led to a standoff between the companies. Nike claims that the Primeknit is a copy of the Flyknit and thus infringes on their patent, and sought an interim injunction to prevent adidas from making or selling the Primeknit in Germany. This temporary injunction was granted, and Nike is now seeking a permanent injunction.
As reported on The Oregonian, a Nike spokesman stated: "Nike has a strong heritage of innovation and leadership in footwear design and development…Our patents are the foundation of that leadership and we protect them vigorously.”
adidas claims the Primeknit has been in development for three years. It’ll be interesting to watch how this battle between shoe giants plays out!